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All Articles
3.4 min readPublished On: April 3, 2016Managers: How to Create ‘Fans’ from a Performance Perspective
We're familiar with 'fans' on Facebook (see myA�Carla Cross & Co. on Facebook.A�)A�But, how do we gain'fans'? It's one thing [...]
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3.3 min readPublished On: March 29, 2016Why Brokers Who Think a Failed Agent Costs Them 0 are Wrong!
Here's why brokers who think failing agents costs them 0 are wrong. Yes, many brokers tell me that unproductive agents [...]
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3.8 min readPublished On: March 23, 2016More on What The Beatles’ Architect Can Teach Us about Real Estate Success
What in the world do the Beatles have to do with real estate pros success? A lot, I think. Wea��ve [...]
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3.5 min readPublished On: March 16, 2016What the Beatles’ Architect Can Tell Us About Real Estate Success
What in the world do the Beatles have to do with real estate pros success? A lot, I think. Wea��ve [...]
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2.9 min readPublished On: March 8, 2016Is your Selection Process ‘Seat of your Pants’?
Is your selection process 'seat of the pants'? A�I think it's a big problem today in the real estate industry. [...]
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3.5 min readPublished On: March 1, 2016Are You Gutless about Termination?
This month, I'm featuring leadership. Part of leadership is to know who to hire--and when to fire.A�How to let someone [...]
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4.6 min readPublished On: February 23, 2016More Recruiter Mistakes to Avoid
In an earlierA�post, we explored 5 of the 10 biggest mistakes I've seen real estate recruiters make--and, admittedly, I've made. [...]
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2.3 min readPublished On: February 18, 2016Do Your Agents Have what Buyers Want?
Do your agents have what buyers value? Do you know what buyers value? Every other year, the National Association of [...]
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- 0.2 min readPublished On: February 16, 2016
Video Excerpts from 2015 NAR Survey of Buyers and Sellers Part II: Sellers
[cincopa A4LAxQ95juCe] Carla interprets the NAR survey for 2015 on buyers and sellers. See what sellers are looking for. Educate [...]
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- 0.3 min readPublished On: February 16, 2016
Video Excerpts from 2015 NAR Survey of Buyers and Sellers: Part I–Buyers
[cincopa AUCAFTtYjKSc] Watch while Carla interprets what buyers want, from the 2015 NAR survey of buyers and sellers. Find out [...]
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5.3 min readPublished On: February 10, 2016Don’t Make these Recruiter Mistakes
This month, I'm focusing on recruiting and selecting. And, I have some blazing 'deals' on my recruiting resources to help [...]
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3.2 min readPublished On: February 3, 2016You Hired Them…Now What?
You hired them. Now what? Too many managers wait to get their agents into action until after training school. But, [...]
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