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Archive for Training

If you teach: Do you know how you did?

If you rely on people’s comments after the event, good for you. But, what if you knew the good, the bad, and the ugly–so you could keep all the great things and improve on everything else? That’s what a survey can do for you.

At the end of this blog, grab one of my surveys. Click here.

Surveys Should Throw Some of the Accountability to the Student.

I’m a member of National Speakers Association and they are great proponents of surveys. Surveys can do many things for you. Of course, they tell you how you did from the student perspective. But, more than that, a good survey should throw some of the accountability to the student. What was the learning they accomplished? How would they apply it?

We do surveys in our coaching company, both in the middle of the program and at the end of the program. We ask, “What did you learn? What did you apply? Was there any reason why you couldn’t finish the work?” Build some accountability for student learning into your surveys.

You’ll Get Nice Comments for Promoting your Course, Too!

In my speaking survey, I ask attendees if I can use their comments as testimonial. Most of time they very nicely say yes. Testimonials are very, very important to put in your marketing. After all, we believe what others say about us, not what we say about ourselves! Yes, I’m even starting to do video testimonials. (much better than just written ones!)

Here it is: Grab one of my surveys. Click here.

Would you like to be more effective as an instructor?

I can help! Let me assist your association or company. I’ll share innovative training techniques that are easy to apply and instantly energize your audience and help you become more effective–and confident. Contact me and I’ll customize a training to fit your needs:
425-392-6914 or carla@carlacross.com

teacher at boardTrainers: Are you after better performance–or just giving them more knowledge?

Are you standing in front of your students to create better performance, or more knowledge?

I learned this the hard way. After graduating with a degree in piano performance, I applied to and had been awarded a scholarship to UCLA as a graduate assistant in the music department. But, after I was at UCLA a few weeks, I became disillusioned, for I found out that the UCLA music department was all about ‘knowledge’, not performance. Professors earned tenure by publishing papers about sixteenth century Elizabethan madrigals–but they didn’t have to be able to play the madrigals…My interest and experience in music had been performance.

Are You After Better Performance or More Knowledge?

I’ve never forgotten that lesson about the difference in the knowledge about something–and the performance of it. Which is more important in what you are teaching? What do you want your students to be able to do as a result of your presentation/training? Sure, just like musical performance, you must have some technique to perform. But, also like musical performance, lots of knowledge doesn’t make you a good performer.

If You Want Better Performance…

Here are five areas to look at to assure you’re creating performers, not just know-it alls.

1. What percent of your program is instructor focused? That is, the instructor performs. If it’s more than 50%, you have a knowledge-heavy program. Model your program like the piano teacher teaches piano. He talks very little, demonstrates some, and listens to the student play and gives positive reinforcement and re-direction.

The teacher knows he taught because the student can play.

2. Do you choose your instructors based on their knowledge and their ability to deliver the message attractively? Start choosing your instructors, instead, on their ability to facilitate performance. They should be able to demonstrate a role play, set up a role play, and draw conclusions. Like great piano teachers create increasingly difficult programs for their students, your instructors should be able to craft ever-increasing difficult rule plays.

Think of them as creators of ‘virtual reality’.

3. Who is held accountable for the program–the instructors or the students? In most programs, we ‘relieve’ the instructor if he doesn’t get good reviews from the students. The instructor’s the only one accountable. Turn it around. 75% of the accountability should be on the students to demonstrate they have learned the skill. Why? Because, without student accountability, managers get your ‘graduates’ who can’t perform.

4. Is your focus on curriculum? Are you attempting to create value for the program to management or owners by providing more information than the other school? Most training programs could cut 50% of their curriculum and graduate better performers. Instead of focusing on curriculum, create your program as ‘virtual reality’. Have a system that provides a series of “performance building blocks”. Don’t tell them all about playing a concerto. Just tell them enough to let them ‘get their fingers on the keys’.

5. Are the objectives of your program knowledge-based? How do the students graduate from your program? Do they pass a written exam? Managers want a graduate who can perform the activities of a real estate salesperson to reasonably high performance standards. A good training program should identify, teach, observe, and coach performance in several critical performance areas until the student can perform well enough to graduate.

The Right Performance Test

As a piano performance major, each term, I had to play a ‘mini-recital’ in the music auditorium for an audience of four–all piano professors. I couldn’t just talk about music theory, or answer a multiple choice exam. I had to play. And, to pass the ‘course’, I had to play to certain set performance standards. The more your training program resembles the ‘virtual reality’ of your specific performance, the more valuable your program to the people who hired your students –and you.

Raise Your Trainers’ Level of Performance

Carla is helping trainers everywhere become even better at what they do. Why not invite her to work with your association or company? Here are some of the areas Carla addresses:

  • How to put more participation into your courses (so you quit boring them to tears)
  • How to give students a much different experience, by using creative, effective training methods
  • How to arrange your course so it has a natural ‘flow’ and students are really competent by the end of the course
  • Invest in your faculty. They will go out and recruit more great faculty members and your training program with grow with purpose!

Contact Carla at carla@carlacross.com or 425-392-6914. She’ll find out your needs and customize a program just for you.

You work hard when you provide training. How do you assure, though, that your attendees actually take home strategies they know are useful to them?

Trainers: How do you assure that your attendees actually capture strategies that they feel will help them in their careers? Or, do you just expect them to be able to make the leap from what you’re teaching to how they’ll use the information and skills?

The strategy I’m explaining below is excerpted from my training programs, which certify instructors in Washington state to teach clock-hour approved courses. See Train the Trainer, my distance-learning version, or Instructor Development Workshop, my live version. Both can be found at Cross Institute.

The situation: The attendees sits all the way through that day-long class. In the after-class evaluation, he says, “I didn’t get anything I could use.” Oh, boy. Here you’ve worked hard to bring each attendee the strategies needed to propel careers forward. Yet, this attendee (and it’s a common problem), said he didn’t get anything useful from the class.

What’s going on? What’s going on is that attendees may not have a method to translate what you’ve shared in class to apply to their own situations. You need to provide them a method to ‘translate’ your strategies to their solutions, and capture those translations to put to use once they’re out of class.

The Action Plan Method

Here’s a great method to do just that. At the end of your warm-up, or, at least in the first 1/2 hour of your presentation, introduce the action plan. In this section, I have given you a couple of examples of action plans. Also in this section, I’ve made a sheet called your action plan. Put this sheet in your handout, or make it a separate sheet.

Take a look at the Action Plan template here.

If I were teaching this class ‘live’, I would ask attendees to take this sheet out of your handbook and keep it beside you, as you go through this course. I encourage you to include an action plan ‘template’ in your outline when you’re teaching,  and ask the students to take it out of their handbook, and keep it beside them as they go through the course so they can capture action items. These action items don’t have to be things that you say. it’s whatever pops into their heads. Many times when I’m teaching, I tell people that the person with the longest action list gets the most out of the course. So if they paid $250 for the course, and they’ve got an action list of four pages, they really got a $2500 course. Whereas the person who paid $250 for the course, and has three items on the action list, probably should have paid only $50 for the course! (Or, at least that’s the value they got, because they couldn’t apply all the principles and skills to become a better instructor).

It’s not the information you get. It’s what you do with it.

Including this step increases your adult learner’s desire and ability to create practical action steps to implementing the concepts and skills you are teaching.

Adult learners many times don’t have the skills to translate the concepts you’re teaching to ‘real life’. Using the Action Plan process teaches them to learn better.

How do you provide ‘reflection time’ so that your attendees have a quiet moment to think through possible action items and commit?

Let me know how this terrific method works for you!

Can I help your association or business be better in front of an audience? I’d love to create a customized training for you. Here’s what you can accomplish with me:
1. Create an effective 3-60 minute persuasive presentation, so you’ll get more business when you’re in front of 2 or 200 (especially great for affiliates–mortgage and title reps, home warranty companies)
2. Learn and apply new teaching methods to keep our audience engaged–so you’ll get great reviews and more trainings
3. Get exciting, easy, and effective creative training strategies to put more ‘zip’ in your presentations–and polish your courses
Contact me at carla@carlacross.com or call me at 425-392-6914 and we’ll explore how I can help!
Every company says they have training. But, can you prove it? Does each program you present have a reason to be there? Read how to create a training calendar that reflects your challenges and goals.

No training plan or calendar? Here’s how to put together a great one!

In a couple of months, you’ll be thinking about creating your business plan for the next year (already?!!!!). How do you know what training to provide your agents? One method is to look at your profit and loss. In addition, you need to find out training needs–from your agents’ perspective. Simply provide your agents an internal review of their sales performance mastery (or not) as part of their business planning process.

Click here to see the internal sales performance review, excerpted from my comprehensive online business planning program, Beyond the Basics of Business Planning.

What You’ll Find When They Rate Themselves


Have your agents rate themselves on their performance skills. You will probably see that they rate themselves lower than you would rate them. Why? Because we’re harder on ourselves than we are on others.

Commonalities

What do you think the agents rate themselves lowest in? You are right. Prospecting/lead generation. So, you’ll want to create series with them–a dynamic lead generating plan for next year–and train and coach them to it. See the lead generating plans for seasoned agents in Beyond the Basics of Business Planning,And, for new agents, in Up and Running in Real Estate.

Planning your Training Calendar


Your training plan should be a part of your business plan. Your training plan should tackle the challenges you have noted as a part of your own business review and of the agents’ business review. By the way, be sure those challenges you noted can be handled through training.

Are All Your Challenges Solved by Training? Not!

For example: You’ve noted an ethics problem in your office. You want your agents to “be more ethical”. That is not a training problem. It is a selection problem. You cannot train your way out of the ethics we adopted when we were 5! But, you certainly can solve a listings sold problem with training. Be careful when you are creating your training, and tackle the problems that you can solve with training.

Put That Training on a Calendar

You’ve done your own analysis of your profit and loss statement. You’ve done your analysis with your agents. You’ve made your training plan. Now, you’re going to put it on a training calendar–and use it to guide your agents, your staff–and to recruit. Not only that, you have an integrated training system that you can delegate. Good work.

Recruiting tip: Include your training calendar in your recruiting handout, in your faxes, in your emails, and in your social media. Let prospective agents know you are organized, and you are committed to their success.

An Analysis Handout For You

In my last blog, I discussed creating a training calendar. Click here to get my analysis tool to help you assess the effectiveness of your training calendar.

Comprehensive Online Business Planning Program for Leadership

Do you find it difficult to get your agents to plan? Do you put off doing your office plan? Here’s your solution. This convenient online program does several things for you:

2 webinars teach your agents how to plan using Carla’s strategic planning system

14 planning documents are included to guide your agents right through the planning process

3 webinars for you:

1. How to Create a Great Office Plan

Included: 22 office planning documents to make it easy for you to stay on track and create a great plan

2. How to Convince your Agents to Plan

3. How to Integrate your Office and Agents’ Plans

Check out Beyond the Basics of Business Planning: A planning system exclusively for real estate leadership.

Jul
18

Why You NEED a Training Calendar

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Why do you need a training calendar? Do you have one now? You need one for several reasons.

First, the majority of real estate offices do not have training calendars. Instead, they schedule things as they come up–with little rhyme nor as to why those events are put on the calendar. Don’t let that be you!

Here’s what creating a training calendar will do for you:

1. Organize your training as part of your business plan for next year

2. Have a time-saving guide to implement the training you need for your company to move forward

3. Use the training calendar to recruit (internal AND external)

In October (Oct. 3-4 in Bellevue, Wa.) , I’m doing my live version of Instructor Development Workshop. As a bonus, I’m going to share my training calendar analysis tool. (And you can grab it at the end of this blog, too).

small write outline

In fact, I doubt most managers make training a part of their business plan! Yet, training is the second-most important component to move our productivity and profitability up (recruiting the right people is #1).

Problems with Most Training Calendars

Before you read this paragraph, if you don’t have a training calendar, grab a calendar and write down the training events you intend to do next year. Now, let’s take a look at the 3 biggest problems with training calendars:

1. They don’t focus on the training events that can change the profitability and productivity of the office (too many ‘technical’ courses, and not enough sales courses)

2. They don’t focus on training events to meet the needs of each of your career life cycles (new, growth, and maturity)--they are skewed to one group of agents–usually new)

3. They don’t consist of measurable training, so you know what works

Take a look now at my analysis too, Your Training Calendar.

Question for You

What did you learn from your analysis?

trainer

Check out my training resources here.

Here are four ways to avoid boring them to tears in a training session.

I just sat in on a training session for new real estate agents, and I had trouble sitting there. Why? Because the presenter was using almost all lecture.  Yes, the agents were listening intently. Yes, they seemed eager to learn. But, that lecture was not helping them learn. They needed to get involved!

Not only that, the students were new real estate agents, scared of a new career in which everything was up to them! They needed exercises to get confidence, to create ‘buddies’, and to meld as a team.

So, instead of lecturing, try breaking up your presenter-directed lecture with these techniques:

  1. Do a warm-up to loosen up everyone, teamify, have fun, and show that it’s going to be an exciting, fun-filled, course (more about how to do a warm-up in another blog).
  2. Instead of asking a question and letting people raise their hands to answer, turn it over to the group, and work in small groups to come up with answers. Then, name a reporter and compare answers (this is the task force, which I’ll also blog about later). This makes it much more interesting to the people, they get to know each other, and they gain confidence that then can come up with good answers.
  3. Pair up people to have them compare opinions, thoughts, and answers. You’ll be starting the buddy system now.
  4. Use accountability: Do you have it built in? You’ll want to build in assignments to complete so the students are learning in the field. That way, they’ll pay much more attention to you and learn a lot more.

Your turn:

How can you use these methods to wake up your students, get them involved, and get them learning at a much higher level?

 

Here’s a great way to teach: the case study. It’s a technique almost every trainer/presenter can use to break up that monotomous and less than effective teaching method too many of us rely on–the lecture.

This month, I’m focusing on training and trainers. Why? Because you actually have the ability to change lives!

In my last blog, I provided a video on the case study.

What’s a case study?

A small group exercise that has people working on a ‘story problem’. This ‘story problem’ can be quite intricate and long. It should have elements that you’ve taught earlier. Usually, case studies are given toward the end of the course to put judgment to work and check learning. It has the ‘story problem’. Then, it asks students to make decisions about the ‘story’ based on what they’ve learned in your course.

Click here for an example of a case study I use when I teach Instructor Development Workshop.

Why Use a Case Study?

. It also tells you if you need to spend some time in certain areas.

Get More Great Reviews, Too!

The bonus for your using the case study? You’ll get more students really enjoying the course, learning better, and giving you great reviews!

Gain My Perspective on Teaching AND New Skills!

Want more teaching skills? Join me for one of my instructor workshops. They have 15 clock hours and fulfill the qualifications to become an instructor in Washington state for clock hour courses. The next one ‘live’ is coming up Oct. 3-4 in Bellevue. See more here.

Or, if you want to get certified to teach clock hour courses and learn great new teaching skills ‘on your own time’, check out my distance learning version of the course, Train the Trainer.

Have you already taken instructor courses? If so, you’ll love my advanced course, Beyond the Basics: Training Techniques to Make that Course Come Alive. We use your course and put exciting, innovative teaching methods into it so you gain confidence AND the skills to energize your courses. I’m teaching this course ‘live’ Oct. 23-24 in Bellevue (7.5 clock hours, too).

Top tips for trainers: Use the Case Study.

This month, I’m focused on helping trainers refine their skills. So, I’ll be sharing some short videos I’ve made to explain various types of teaching techniques.

Is lecture your favorite method of teaching? Maybe you think it’s your only way! Wrong!!!! In fact, relying on lecture and ‘wimpy’ discussion makes you lose control of your audience–and bore them to tears. Instead, use what we trainers term ‘alternative delivery methods’–teaching alternatives to lecture. Your students will learn much more, will be more participative–and love you to death!

Watch this video on ‘case study’–one of the teaching techniques almost every instructor can put into almost every class.

Want more teaching skills? Join me for one of my instructor workshops. They have 15 clock hours and fulfill the qualifications to become an instructor in Washington state for clock hour courses. The next one ‘live’ is coming up Oct. 3-4 in Bellevue. See more here.

Or, if you want to get certified to teach clock hour courses and learn great new teaching skills ‘on your own time’, check out my distance learning version of the course, Train the Trainer.

Have you already taken instructor courses? If so, you’ll love my advanced course, Beyond the Basics: Training Techniques to Make that Course Come Alive. We use your course and put exciting, innovative teaching methods into it so you gain confidence AND the skills to energize your courses. I’m teaching this course ‘live’ Oct. 23-24 in Bellevue (7.5 clock hours, too).

You can always see all my courses, the calendar, and resources at www.crossinstitute.com.

Here’s how not to have an out-of-control classroom!

In an earlier blog, I gave you some tips to controlling audiences. There’s no reason your class attendees should feel the class is out of control. After all, it’s up to us to keep that class interested, interesting, and moving. Here are more tips to do just that.

  1. Limit the general discussion. You are behind time (You did time your class and put your time frame on your outline, didn’t you?). You see 5 hands raised and you need to move on. Here’s the phrase:

We have time for 2 more questions.

2. Stop the chatty Kathys. There are a few techniques you can use that work.

Walk away from Kathy so she can’t catch your eye and/or wave her hand in your face.

Ask each person to write it down first. (stops the hand jerking into the air!)

Ask the person to tell another person, not the whole group.

Ask for feedback this way: What did you hear {your work partner} say that you really liked?

Quit teaching only from the front of the room. Be sure you can walk down the aisle, and, if you have a mike, it allows you to do so. Making eye contact and respecting the learners in all parts of the room is graceful and effective.

Handling Really Tough Situations

Sometimes, once in a great while, someone just has a meltdown. If that happens, take a short break. Take that person out of the class (never, ever address a concern in front of others, or try to rival a stand-up comedian, the sarcastic but always funny Don Rickles. You aren’t and you’ll lose). Use this dialogue when you get that person alone:

“I’m feeling badly {be sure and use the word feeling} about what’s going on in there. What can I do to make this a good learning experience for you?” Or, “We need to move ahead and can’t seem to do so. What can I do for you so we can move ahead together?”

When all else fails, personally and privately invite that person out of the class.

Who is Important?

The learning of the majority of the class is what is important. It’s up to you as training/facilitator/presenter to gain and use the skills that assure a great course experience. In my opinion, it’s not the ‘student’s fault he/she is successful at disrupting the class (most of the time!). It’s the inability of the instructor to artfully use the strategies above to defuse the situation.

Keep honing those skills, and thank you for dedicating your experience to our industry!

P. S. Don’t forget to gain 42 Innovative Presentation Methods that increase your effectiveness, click here.

Ultimate_RE_Trainer

Tips, Tricks, and Just Plan Great Strategies for the Real Estate Trainer

It’s harder than ever to provide effective training today. So, we need all the new strategies we can get! The Ultimate Real Estate Trainer’s Guide helps you through all types of situations, and provides dozens of ideas for you to use. See it here. 164 pages/4 audios. $129.95 plus shipping. Click here to find out more.


Does your course ‘fit’ the adult learner?

May is my designated Trainer Appreciation Month. So, I’m writing a blog series to help trainers teach and write great courses. And, I’m offering special discounts on my resources for trainers. See them here.

Most real estate courses are not written with adult learning principles in mind. So, let’s look at these truisms and write our courses to reach the adult learner effectively. This is one of the areas we address in my resource on how to write a course (click here to see it).

From writing courses for most of the major real estate franchises, and training thousands of real estate instructors, I’ve found some undeniable truisms. Here’s one:

Why Write a Course for the Adult Learner?

Benefits to teaching to these principles in your course:

  • Adults aren’t bored (!)
  • Adults feel important
  • Adults pay attention
  • Adults retain more
  • Adults feel protected; low risk environment
  • Adults like you better
  • Easier for you to teach!

The Big Principles to Keep in Mind

Adults learn through association.

We learn what we already know. Two fellows teaching community colleges instructors how to teach shared that one with me. How insightful!

How do skilled presenters accomplish this in a course environment?

Do you relate what you’re teaching to the adult’s prior experience? Or, do you jump right into a complex theory and expect your students to keep up…..

Adults learn by doing

Life is do it yourself. Do you have your students doing an action in class? What happens in your course to assure the students are doing? How do you know they can do whatever it is you are teaching them to do? Observe it in class, of course!

Retention soars when adults do and say something at the same time. How are you using this principle in your course?

How much doing of significance do you have planned in your class?

Big principle: How we retain information is directly related to how we acquire that information.

Would you say that instructors are most concerned with short-term, or long-term student learning?

Adults learn from each other

Use teaching methods to encourage information exchange.

How do you assure students are exchanging information? Are you using various alternative delivery methods (not lecture) to assure students are learning not only from you, but from one another?

Adults learn through repetition

Use several approaches to the same concept/process. Does your course offer review and repetition to assure students are really learning?

Adults learn through rapid recall

What rapid recall methods have you seen used in the classroom? Do you do this so you ‘tie up’ each section before you move on?

Adults seek to satisfy individual needs

Experience levels vary greatly. How would an instructor find out each student’s individual experience levels prior to getting into the classroom?When I’m teaching Instructor Development Workshop, I provide each attendee a ‘pre-conference survey’ at registration, so I can see the needs and level of learning of that person. Even the words used give me some powerful hints about each attendee’s priorities and beliefs!

Adults learn practical information.

They want information and skills to directly apply to their lives–right away.

How have you seen instructors assure that the information is not only applicable, but that the student applies the information to their challenges, while in the classroom? Are you assuring that each of your attendee translates the course information/skills into action plans?

Go back to the course your teaching or writing and see if you are adequately addressing how adults learn. Doing so is one of the attributes of a real course, not just an ‘information overload!

Expert Guidance to Write that Great Course–at a $30 discount this Month!

If you’re serious about writing that great course, this is the resource for you. Step by step, Carla Cross, who has written courses for Re/Max, Better Homes and Gardens, Keller Williams Realty, GMAC, Royal LePage, and CRB, shows you exactly how to create your course and your outline. And, for those Washington state instructors, she shares tips on how to get your course approved for clock hours.

This resource is digital. You will get access immediately.

May Trainer Appreciation Month bonus: Keys to a Killer Introduction

This ‘how to write a course’ includes:

2 instructional videos
Templates to use as guides for course creation
Examples of courses
2 ‘cheat sheets’ to write your course modules

Tips on how to write teaching methods right into that course, so you can sell it!

Guidance in how to get your course approved in Washington state.

With 95 pages, this resource, along with the 2 instructional videos, shows you exactly how to create a course that has substance, sizzle, and ‘sell’!

May Trainer Appreciation Month price: $99.95 with coupon create course. (Regularly $129.95. Save $30)

Click here for more information and to order. You’ll get immediate access to the 95-page resource guide and 2 instructional videos. Remember, to get your discount use the coupon code create course.