In November and December, I’m focusing on business planning, to help you and your agents get a great business plan for next year. Look forA� checklists, processes, and systems ready to use, too.Suggest to your agents they check out Up and Running in 30 Days, my blog for achieving agents. I’ll provide lots of planning tips and free documents.
Have you ever seen anyone follow a process doggedly–and then fail? Of course. Whether we have a bad roadmap, a poor teacher, or a lacking coach–it all leads to less than exceptional performance. I know this intimately, as a musician. I’ve worked with musicians who learned a piece of music wrong. Then, they just keep playing it wrong! They can’t seem to break those bad habits–even when they know they are playing it wrong.
The Power of Models
We blithely follow just about anyone’s directions, because we assume they must be good if they’re published (ha!). Or, we follow them because we like them. However, sometimes the plans we are drawn to are really, really bad! We like them because they ask little of us.
Be very critical of the directions, plans, processes, and systems you get from someone. If they are poor, they will lead you in poor directions.
Watch a Failing Real Estate Agent to See What I Mean
So many times, agents come into the real estate business and make up their own ‘version’ of the business. After all, they come into the business to be ‘independent’. If they only knew what they were doing to themselves…..You see them sit around and wait for something to happen. You see them criticize the ‘leads’ they are given. Left to their own devices, they create a plan for failure. The worst thing is that they don’t even realize they are doing it! They think that any plan of action will work to get them to their goals.
Be sure you are using proven plans–whether you are a new agent, a seasoned one, or a leader. From coaching many managers and owners, too, I know the difficulty for you of finding models and examples you can trust. Sometimes we end up knowing what we don’t want to do–but we can’t figure out what to do! (that’s from the behaviors we see of managers we don’t admire….)
Some Business Planning Tips from the ‘Coach’ (That’s me…)
In an effort to help you evaluate your business plan, I’ve made an extensive checklist for you. Please don’t copy someone else’s plan! Your businessA� is unique. Click here for those 53 tips from the Coach.
Want to see more on business planning? Check out my online programA�Beyond the Basics of Business Planning. All the instructional webinars and documents are online, and very easy to complete and implement. This is a program created exclusively for real estate owners and managers. And, when you purchase the manager’s package, you also get access to all the agent’s planning videos and documents.
Complimentary Business Planning Webinars
I’ve recorded 2 webinars for you to help you get inspired to plan for next year–and to give you information on what I believe are the biggest success strategies for the coming year. One webinar is for agents and one is for leadership.
