• 1.7 min readPublished On: May 19, 2012

    Everything You Need to Know to Leverage Publicity

    In an earlier blog, I gave you advice about how to create a steady stream of publicity as a recruiting [...]

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  • 1.5 min readPublished On: May 16, 2012

    Press Releases: The Hidden PR Power Tool

    You've just created a new real estate course that is getting great results. But, nobody's showing up. You just hired [...]

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  • 2.5 min readPublished On: May 11, 2012

    How’s your PR? What PR?

    How's your PR? What PR? Are you taking advantage of FREE marketing? You should. I hear brokers say 'I'm too [...]

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  • 3.1 min readPublished On: May 8, 2012

    No Cost, No Sweat, High Return Little Marketing Tool You Need to Teach Your Agents to Use

    Everyone is trying to sell your agents high tech, automatic return programs. And, they're not cheap. But, there's one tool [...]

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  • 2.2 min readPublished On: May 3, 2012

    Do Your Agents Have a Trust ‘Issue’ with their Clients?

    Do your agents have a trust 'issue' with their clients? (Look for the Trust Evaluator link below. Use it with [...]

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  • 2.8 min readPublished On: April 30, 2012

    ‘Attraction’ is Key in Recruiting: How ‘Attractive’ are You?

    How 'attractive' are you in recruiting? Being a�?attractivea�� is a powerful magnet effective recruiters develop. What do I mean by [...]

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  • 0.6 min readPublished On: April 25, 2012

    The Bottom Line: What a Recruiting Mistake Costs You

    What does a recruiting mistake cost you? Many brokers have told me it costs them nothing. Pshaw! It costs a [...]

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  • 2.4 min readPublished On: April 24, 2012

    Hire a New Agent? You May Have Just Lost $30,000

    Did you just hire a new agent? What's your success rate with agents? Do you know? Do you know how [...]

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  • 1.9 min readPublished On: April 23, 2012

    Brokers: Why Aren’t Your New Agents Succeeding?

    Brokers: Why aren't your new agents succeeding? (half are failing in their first year; another 25% fail in their second [...]

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