• 2.2 min readPublished On: May 3, 2012

    Do Your Agents Have a Trust ‘Issue’ with their Clients?

    Do your agents have a trust 'issue' with their clients? (Look for the Trust Evaluator link below. Use it with [...]

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  • 2.8 min readPublished On: April 30, 2012

    ‘Attraction’ is Key in Recruiting: How ‘Attractive’ are You?

    How 'attractive' are you in recruiting? Being a�?attractivea�� is a powerful magnet effective recruiters develop. What do I mean by [...]

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  • 0.6 min readPublished On: April 25, 2012

    The Bottom Line: What a Recruiting Mistake Costs You

    What does a recruiting mistake cost you? Many brokers have told me it costs them nothing. Pshaw! It costs a [...]

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  • 2.4 min readPublished On: April 24, 2012

    Hire a New Agent? You May Have Just Lost $30,000

    Did you just hire a new agent? What's your success rate with agents? Do you know? Do you know how [...]

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  • 1.9 min readPublished On: April 23, 2012

    Brokers: Why Aren’t Your New Agents Succeeding?

    Brokers: Why aren't your new agents succeeding? (half are failing in their first year; another 25% fail in their second [...]

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  • 2.3 min readPublished On: April 19, 2012

    From a Musician’s Perspective: How to Create a Follower and a Fan

    I just created a new business page for Carla Cross & Co. on Facebook. (Hey--join and take part in contests, [...]

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  • 3.5 min readPublished On: April 13, 2012

    Termination: Is Yours Graceful or G–Awful?

    How would you rate your termination system: graceful or g--awful? How to let someone go fairly--with grace--is a huge challenge [...]

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  • 2.8 min readPublished On: April 9, 2012

    Managers: What’s your ‘Inspiration’ Quotient?

    What's your "Inspiration Quotient"? Often, we managers/trainers/coaches completely underestimate our power to inspire. Recently, IA�read an article in our local [...]

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  • 2.5 min readPublished On: April 5, 2012

    What If Your Coaching Isn’t Working?

    You've been coaching an agent for three months. You haven't seen any improvements. What do you do if your coaching [...]

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