Archive for new real estate agent
What do You Wish They Had Been Told?
Posted by: | Comments
What do you wish new agents had been told before they hit the ground?
You could save many hours interviewing and informing would-be agents if they knew the facts–and the best questions to ask.
I’m just completing my new book, Launching Right in Real Estate: What They Won’t Teach You in Pre-License School.
I started gathering information for this book as I interviewed dozens of would-be agents. They were hungry for information. I found they had lots of misinformation, too, from various sources. So, I started gathering reams of information to hand to them. Finally, one of my agents said, “You should put that in a book.” So, I did. I’ve just written a whole new version, with the most updated facts, figures, tech, and knowledge I can find.
Lots of Info on How to Become a Zillionaire Selling Real Estate, But…
There’s little or no comprehensive information on the decision to or steps to becoming a real estate agent. Or, as I read articles, they sound too good to be true (and they probably are). The real estate agents I talk to are quick to tell me what they wish they had known prior to getting into real estate. They tell me they weren’t told the whole story. So, this book is from the perspective of the would-be agent–not the agent already in business.
In this eBook:
- Common myths about real estate as a career
- How to tell if this is a career you’ll love—and whether you have the habits and skills to succeed
- How much money you can make—and when and how you’ll get paid
- What it costs to get started—and how to budget so your money doesn’t run out before your first commission
- 70+ areas to query your interviewer to assure you pick the right company, office, manager and team for you
- The 5 most important interview questions to ask
- The best first-year start-up plan to launch you right and get paid fast
- 30 actions to take during your pre-license training to hit the ground running after you’re licensed (great to help agents make money their first month in the business!)
Not a Pie in the Sky Viewpoint
I’ll warn you. This is not a sugar-coated, everyone should become a real estate salesperson eBook. Why? Because our industry is not doing itself any favors by inviting everybody and their brother into the business (which is what we do–sorry, but we do). This book has several self-analysis tools to help readers figure out if:
- They will love selling real estate (several questionnaires)
- They are ‘wired’ to accept the actions and responsibilities of selling real estate
- They have the financial back-up to start the business
Can You Help Me Out Here? FREE book!
What do you find is a misconception your interviewees carry into the interview process? What do you want me to tell them as they prepare for a career? What advice to you want me to give them? How can I help you save time in the interview process and prepare good people for a real estate career?
Tell me me in the comments here. I’ll send you complimentary copy of the eBook, out in mid-April. Thank you for your contributions to our industry!
Why Did All Those New Agents Fail Last Year?
Posted by: | CommentsAlthough statistics are hard to come by, I have heard that 25-50% of new agents fail in their first year in real estate. What are your statistics? Do you know? If not, stop here and figure it out. Why? Because you may be amazed. Not only that, I wantA� you to think about what that cost you (I’ll discuss that later in the next blog). For now, let me ask you: Why did they fail?
Most Common Causes of Failure
1. Should never have been hired
Admit it. YouA� hired that one agent with a 15-minute interview. Or, maybe you hired that agent without an interview! (One of the managers in my 19-officeA�company did just that–and got a nasty surprise!). Be honest with yourself andA�figure out what’s wrong with your interview process if you discover your major mistake was hiring them in the first place! (See Your Blueprint for Selecting Winners for specific guidance in screening and interviewing). A�
Note: The most common mistake in the interview process is not asking enough questions–and the right questions. The second most common mistake is not listening…..
2.A� Not getting to work fast enough to get a sale FAST
Only about 5% of new agents implement a business start-up plan. They don’t even know they need one! Instead, they rely on ‘training’ and then just follow the other agents around as they go to meetings, play computer, and look at pretty houses. A recipe for disaster! Even if that new agent tells you they don’t need to get a sale fast, what they haven’t figured out is that their self-esteem will go into the dumper–and they’ll never climb out. And, without high self-esteem, they won’t have the ‘guts’ to do the hard things–lead generating activities.
Note: What new agent start-up plan are you using? Is it working?
By the way: What is the ‘work’? For the new agent, it’s mainly lead generation. If your new agent isn’t proactively lead generating 2-4 hours a day, five days a week, he/she is leaving his/her success to ‘dumb luck’. That gives you those low retention figures.
What You’re Going to Do About It
First, you’re going to polish your interview process. Then, you’re going to take a look at that new agent start-up plan you’ve been relying on–which hasn’t been working.
What were your failure rates? What do you think is the reason?